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Privacy Policy

(The following text is a translation from the original German text to English. The translation below is purely for informative purposes and is not considered legally binding. For exact definitions and information, please refer to the original German text.)

We are very pleased about your interest in our company. Data protection is of particular importance for the management of Müller - Die lila Logistik SE. The use of the Müller - Die lila Logistik SE website is basically possible without any indication of personal data. However, if a data subject wishes to use our company's special services through our website, personal data processing may be required. If the processing of personal data is required and there is no legal basis for such processing, we generally seek the consent of the data subject.
The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject always takes place in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection provisions applicable to Müller - Die lila Logistik SE. Through this privacy policy, our company seeks to inform the public about the nature, scope, and purpose of the personal information we collect, use, and process. Furthermore, data subjects are informed of their rights under this privacy policy. Müller - Die lila Logistik SE has implemented numerous technical and organizational measures as the controller, in order to ensure the most complete protection possible for personal data processed via this website. Nevertheless, Internet-based data transmissions can have security holes, so absolute protection cannot be guaranteed. For this reason, every person concerned is free to submit personal data to us by alternative means, for example, by telephone.

 

Who we are

The controller within the meaning of the General Data Protection Regulation (GDPR) and other data protection regulations is

Müller - Die lila Logistik SE

Ferdinand-Porsche-Str. 6

74354 Besigheim

Besigheim, Germany

+49 (0)7143 810 - 0

datenschutz@lila-logistik.com

www.lila-logistik.com

 

Contacting the data protection officer

The data protection officer of the controller is

DataCo GmbH

Nymphenburger Str. 86

80636 Munich

Munich, Germany

+49 89 7400 45840
www.dataguard.de

On this page we inform you about the processing of your personal data on the website.

How we collect and use your personal data depends on how you interact with us or which services you use. We will only collect, use or share your personal data where we have a legitimate purpose and legal basis for doing so.

 

What do we mean by legal basis?

Consent (Art. 6 Abs. 1 S. 1 lit. a GDPR)- You have given us your consent to process your personal data for the specific purpose that we have explained to you. You have the right to withdraw your consent at any time. For more information on how you can withdraw your consent, please refer to the subsections "Exercising your rights" in the following sections of this Privacy Policy.

Contract (Art. 6 Abs. 1 S. 1 lit. b GDPR) - We need to use your data to perform a contract you have with us. Alternatively, it is necessary to use your data because we have asked you to do so or you have taken certain steps yourself before entering into this contract.

Legal obligation (Art. 6 Abs. 1 S. 1 lit. c GDPR) - We need to use your data to comply with the law.

Vital interests (Art. 6 Abs. 1 S. 1 lit. d GDPR) - The processing of your data is necessary to protect your vital interests or those of another person. For example, to protect you from serious physical harm.

Public task (Art. 6 Abs. 1 S. 1 lit. e GDPR) - The processing of your data is necessary for the performance of a task carried out in the public interest or because it is covered by a task defined by law, e.g. for a statutory function.

Legitimate interests (Art. 6 Abs.1 S.1 lit. f GDPR) - The processing of your data is necessary to support a legitimate interest that we or another party have, only if your own interests do not outweigh this.

Please note that if your data is processed to fulfill a contract or legal obligation and you do not provide the requested data, we may not be able to provide you with our website services.

 

Data sharing and international transfer

As explained in this Privacy Policy, we use various service providers to help us provide our services and keep your data secure. When we use these service providers, it is necessary for us to share your personal data with them.

We have concluded agreements with all service providers to whom we pass on your data, which oblige them to protect your data.

If your personal data is transferred outside the EU, we will ensure that your personal data receives an equivalent level of protection, either because the country to which your data is transferred has an "adequate" standard of data protection according to the European Commission, or by using another safeguard, such as an enhanced contractual arrangement, i.e. the Standard Contractual Clauses (SCCs) adopted by the European Commission.

For example, when we use US service providers, we rely on either the SCCs or the EU-US Data Privacy Framework, depending on the provider. You can request a copy of the SCCs we have entered into with our service providers by sending an email to the email address provided in this Privacy Policy.

 

Your rights

If your personal data is processed, you are a data subject within the meaning of the GDPR and you have the following rights vis-à-vis the controller:

 

1. the right to information (Art. 15 GDPR)

You have the right to obtain from us confirmation as to whether or not personal data concerning you are being processed, and, where that is the case, access to the personal data and the following information:

  • Processing purposes
  • Categories of personal data
  • Recipients or categories of recipients
  • the planned storage period or the criteria for determining this period
  • the existence of the rights to rectification, erasure, restriction or objection
  • Right to lodge a complaint with the competent supervisory authority
  • If applicable, origin of the data (if collected from a third party)
  • If applicable, the existence of automated decision-making including profiling with meaningful information about the logic involved, the scope and the expected effects
  • If applicable, transfer of personal data to a third country or international organization


2. right to rectification (Art. 16 GDPR)

If your personal data is incorrect or incomplete, you have the right to request immediate correction or completion of the personal data.

 

3. right to restriction of processing (Art. 18 GDPR)

If one of the following conditions is met, you have the right to request that the processing of your personal data be restricted:

  • You contest the accuracy of your personal data, for a period enabling us to verify the accuracy of the personal data.
  • In the case of unlawful processing, you oppose the erasure of the personal data and request the restriction of their use instead.
  • We no longer need your personal data for the purposes of the processing, but you require your personal data for the establishment, exercise or defense of legal claims, or
  • after you have lodged an objection to the processing, for the duration of the examination as to whether our legitimate reasons outweigh your reasons.


4. right to erasure ("right to be forgotten") (Art. 17 GDPR)

If one of the following reasons applies, you have the right to demand that your personal data be erased without undue delay

  • Your data is no longer necessary for the processing purposes for which it was originally collected.
  • You withdraw your consent and there is no other legal basis for the processing.
  • You object to the processing and there are no overriding legitimate grounds for the processing or you object pursuant to Art. 21 (2) GDPR.
  • Your personal data is processed unlawfully.
  • The deletion is necessary to fulfill a legal obligation under Union law or the law of the Member State to which we are subject.
  • The personal data was collected in relation to information society services offered in accordance with Article 8 (1) GDPR.

Please note that the above reasons do not apply if the processing is necessary:

  • For exercising the right of freedom of expression and information;
  • For compliance with a legal obligation or for the performance of a task carried out in the public interest to which we are subject.
  • For reasons of public interest in the area of public health.
  • For archiving purposes in the public interest, scientific or historical research purposes or statistical purposes.
  • For the establishment, exercise or defense of legal claims.

5. right to data portability (Art. 20 GDPR)

You have the right to receive your personal data in a structured, commonly used and machine-readable format or to request that it be transmitted to another controller.

 

6. right to object to certain data processing (Art. 21 GDPR)

You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on point (e) or (f) of Article 6(1) GDPR. This also applies to profiling based on these provisions.

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing, which includes profiling to the extent that it is related to such direct marketing.

 

7. right to lodge a complaint with a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority if you consider that the processing of personal data relating to you infringes the GDPR.

The supervisory authority with which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy pursuant to Art. 78 GDPR.

A list of the locally competent supervisory authorities in Germany can be found on the website of the Federal Commissioner for Data Protection at the following link:
https://www.bfdi.bund.de/DE/Service/Anschriften/Laender/Laender-node.html

 

Provision of the website and creation of log files

1. description and scope of data processing

Each time our website is accessed, our system automatically collects data and information from the computer system of the accessing computer.

The following data is collected:

  • Information about the browser type and version used
  • The user's operating system
  • The user's internet service provider
  • Date and time of access
  • Websites from which the user's system accesses our website
  • Websites that are accessed by the user's system via our website
  • Stored data about usage behavior on the website and media that are controlled via HubSpot

This data is stored in the log files of our system.

This data is not stored together with other personal data of the user.

 

2. purpose of data processing

Temporary storage of the IP address by the system is necessary to enable delivery of the website to the user's computer. For this purpose, the user's IP address must remain stored for the duration of the session.

The data is stored in log files to ensure the functionality of the website. In addition, we use the data to optimize the website and to ensure the security of our information technology systems. The data is not analyzed for marketing purposes in this context.

 

3. legal basis for data processing

The legal basis for the temporary storage of data and log files is Art. 6 para. 1 sentence 1 lit. f GDPR.

 

4. duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.

If the data is stored in log files, this is the case after seven days at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or anonymized so that it is no longer possible to identify the accessing client.

 

5. exercising your rights

The collection of data for the provision of the website and the storage of data in log files is absolutely necessary for the operation of the website. The user can object to this. Whether the objection is successful must be determined as part of a weighing of interests.

 

Use of cookies

 

1. description and scope of data processing

When you visit our website, we use technical aids for various functions, in particular cookies, which can be stored on your end device. When you access our website and at any time thereafter, you have the choice of whether you generally allow cookies to be set or which individual additional functions you would like to select. You can make changes in your browser settings or via our Consent Manager.

Cookies are text files or information in a database that are stored on your hard disk and assigned to the browser you are using so that certain information can flow to the location that sets the cookie. Below we describe the type of cookies we use:

We use technically necessary cookies, which are required for the technical structure of the website. Without these cookies, our website cannot be displayed (completely correctly) or the support functions are not possible.

The following data is stored and transmitted by the technically necessary cookies:

  • To control the consent banner


We use cookies on our website that are not technically necessary. Cookies that are not technically necessary are text files that are not only used for the functionality of the website, but also collect other data.

The following data is processed when cookies that are not technically necessary are set

  • IP address
  • Location of the internet user
  • Date and time the website was accessed
  • Adaptation of advertisements to the user
  • Tracking of the surfing behavior
  • Linking the website visit with other social media platforms

 

2. purpose of data processing

The purpose of using technically necessary cookies is to ensure the functionality of our website. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary for the browser to be recognized even after a page change.

We require technically necessary cookies for the following applications:

  • To control the consent banner

Cookies that are not technically necessary are used for the purpose of improving the quality of our website, its content and thus our reach and efficiency. By setting these cookies, we learn how the website is used and can thus constantly optimize our offer. In particular, these cookies serve the following purposes:

We also use cookies on our website that are not absolutely necessary for technical operation. These cookies are used for analysis and advertising purposes. They help us to better understand user behavior, analyze who our visitors are and what content they prefer. In this way, we can optimize and personalize our offer and our services. In addition, this information enables us to make our marketing more effective in the future and to target it specifically to the interests of our visitors. By using our website, you agree that we may store these types of cookies on your device. If you do not agree to the use of these cookies, you can change your browser settings accordingly and block the acceptance of cookies of this type. Please note, however, that this may limit the functionality and user experience of our website. It is at your discretion whether or not you wish to allow the use of technically unnecessary cookies. You can change your decision at any time by adjusting your cookie settings in your browser. You can usually find these settings in the "Options" or "Preferences" section of your browser. We recommend that you inform yourself in detail about the functions and options of your browser in order to retain control over the use of cookies and to protect your privacy.

 

3. legal basis for data processing

The provisions of the Telecommunications and Telemedia Data Protection Act (TTDSG) apply to the storage of information in the end user's terminal equipment and/or access to information already stored in the end user's terminal equipment. If the setting and reading of cookies is technically necessary, this is done to ensure the functionality of our website. In this case, the storage of and access to cookies on your terminal equipment takes place on the basis of Section 25 (2) No. 2 TTDSG. The purpose of storing and accessing the information in your terminal equipment is to make it easier for you to use our website and to be able to offer you our services as you have requested. Some functions of our website do not work without the use of these cookies and could therefore not be offered. The cookies are generally deleted at the end of the session (e.g. logging out or closing the browser) or after a specified period of time. Information on different storage periods for cookies can be found in the following sections of this privacy policy.

Insofar as cookies are used that are not technically necessary, this is done on the basis of your express consent, which you can give via the cookie banner. In this case, the basis for storing and accessing information is Section 25 (1) TTDSG in conjunction with Art. 6 para. 1 lit. a), Art. 7 GDPR. You can revoke your consent at any time with effect for the future or subsequently grant it again by configuring your cookie settings accordingly. Alternatively, you can prevent the storage of cookies by making the appropriate settings in your browser software. Please note that the browser settings you make only apply to the browser you are using. If personal data is processed following the storage of and access to the information on your end device, the provisions of the GDPR apply. You can find information on this in the following sections of this privacy policy.

 

4. exercise your rights

You can withdraw your consent to the use of cookies at any time and manage your consent preferences at the following link: https://www.lila-logistik.com. [NOTE: Place the cookie banner visibly on the homepage and make the cookie settings visibly manageable here]. Users can manage the cookie settings via the text in the footer and via the note in the privacy policy under "4.Cookies".

 

Newsletter

 

1. description and scope of data processing

You can subscribe to a free newsletter on our website. When you register for the newsletter, the data from the input screen is transmitted to us.

In order to provide this service, we collect the following data from you

  • Email address
  • Surname
  • first name
  • IP address of the accessing computer
  • Date and time of registration

Your consent is obtained for the processing of the data during the registration process and reference is made to this privacy policy.

No data will be passed on to third parties in connection with the data processing for sending newsletters. The data is used exclusively for sending the newsletter.

 

2. purpose of data processing

The purpose of collecting the user's email address is to deliver the newsletter.

The collection of other personal data as part of the registration process serves to prevent misuse of the services or the email address used.

 

3. legal basis for data processing

The legal basis for the processing of data after registration for the newsletter by the user is Art. 6 para. 1 sentence 1 lit. a GDPR if the user has given consent.

 

4. duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. The user's email address is therefore stored for as long as the subscription to the newsletter is active.

The other personal data collected during the registration process is generally deleted after a period of seven days.

 

5. exercise your rights

The subscription to the newsletter can be canceled by the user concerned at any time. For this purpose, there is a corresponding link in every newsletter.

This also makes it possible to withdraw consent to the storage of personal data collected during the registration process.

 

Email contact

 

1. description and scope of data processing

It is possible to contact us via the email address provided on our website. In this case, the user's personal data transmitted with the email will be stored.

The data is used exclusively for processing the conversation.

 

2. purpose of data processing

In the case of contact by email, this also constitutes the necessary legitimate interest in the processing of the data.

 

3. legal basis for data processing

The legal basis for processing the data transmitted in the course of sending an email is Art. 6 para. 1 lit. f GDPR. Our legitimate interest is to respond to your request sent by email in the best possible way.

If the e-mail contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR.

 

4. duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. For personal data sent by email, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the matter in question has been conclusively clarified.

The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

 

5. exercise your rights

If the user contacts us by email, they can object to the storage of their personal data at any time. In such a case, the conversation cannot be continued.

Website visitors and users can request that their data be deleted from our systems in accordance with the applicable laws at any time using the contact options provided in the privacy policy. We will then comply with this request immediately by sending an email to datenschutz@lila-logistik.com.

All personal data stored in the course of contacting us will be deleted in this case.

 

Contact form

 

1. description and scope of data processing

There is a contact form on our website that can be used to contact us electronically. If a user makes use of this option, the data entered in the input mask will be transmitted to us and stored.

The following data is stored when the message is sent:


  • Email address
  • Surname
  • First name
  • Telephone / cell phone number
  • Salutation
  • IP address of the accessing computer
  • Date and time


2. purpose of data processing

The processing of personal data from the input mask of the contact form or via the e-mail address provided serves us solely to process the contact.

The other personal data processed during the sending process is used to prevent misuse of the contact form and to ensure the security of our information technology systems.

 

3. legal basis for data processing

The legal basis for the processing of data transmitted in the course of sending an email is Art. 6 para. 1 sentence 1 lit. f GDPR. Our legitimate interest is to respond to your inquiry that you send to us via the contact form in the best possible way. If the email contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. 1 sentence 1 lit. b GDPR.

 

4. duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. For the personal data from the input screen of the contact form and those sent by email, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the matter in question has been conclusively clarified.

The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

 

5. exercise your rights

If the user contacts us via the input mask in the contact form, they can object to the storage of their personal data at any time in the following manner:

Website visitors and users can express their wish for their data to be deleted from our systems in accordance with the applicable laws at any time using the contact options provided in the privacy policy. We will then comply with this request immediately by sending an email to datenschutz@lila-logistik.com.

All personal data stored in the course of contacting us will be deleted in this case.

 

Application by email and application form

There is an application form on our website that can be used for electronic applications. If an applicant makes use of this option, the data entered in the input mask will be transmitted to us and stored. These data are

  • Salutation
  • Last name
  • First name
  • Your address
  • Phone / cell phone number
  • Email address
  • Salary expectations
  • Details of education and schooling
  • Language skills
  • Curriculum vitae
  • references
  • photo

Alternatively, you can also send us your application by email. In this case, we will record your e-mail address and the data you provide in the e-mail.

After sending your application, you will receive confirmation of receipt of your application documents by email from us.

We also offer an applicant/talent pool.

Your data will not be passed on to third parties. The data will be used exclusively for processing your application.

 

2. purpose of data processing

The processing of personal data from the application form is solely for the purpose of processing your application. If you contact us by email, this also constitutes the necessary legitimate interest in processing the data.

The other personal data processed during the sending process is used to prevent misuse of the application form and to ensure the security of our information technology systems.

 

3. legal basis for data processing

The legal basis for the processing of your data is the initiation of a contract at the request of the data subject, Art. 6 para. 1 sentence 1 lit. b Alt. 1 GDPR and § 26 para. 1 sentence 1 BDSG.

The legal basis for the processing of data as part of the applicant pool is the applicant's express declaration of consent, Art. 6 para. 1 sentence 1 lit. a, Art. 7 GDPR. You can revoke your consent at any time with effect for the future.

 

4. duration of storage

After completion of the application process, the data will be stored for up to 6 months. Your data will be deleted after 6 months at the latest. In the event of a legal obligation, the data will be stored in accordance with the applicable regulations.

The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

 

Company appearances

 

Instagram:
Instagram, Part of Meta Platforms Ireland Ltd, 4 Grand Canal Square Grand Canal Harbour, Dublin 2, Ireland
On our company page, we provide information and offer Instagram users the opportunity to communicate.
If you perform an action on our Instagram company page (e.g. comments, posts, likes, etc.), you may make personal data (e.g. real name or photo of your user profile) public.
However, as we generally or largely have no influence on the processing of your personal data by Instagram, we cannot make any binding statements about the purpose and scope of the processing of your data.
We use our corporate presence on social networks to communicate and exchange information with (potential) customers. In particular, we use the company presence for:
It is used to present our services, advertise career opportunities and report on trade fairs, events, functions, etc.

The publications on the company website may contain the following content:

  • Information about products
  • Information about services
  • advertising
  • Customer contact
  • Career opportunities, events

Every user is free to publish personal data through activities.

Insofar as we process your personal data in order to evaluate your online behavior, offer you competitions or carry out lead campaigns, this is done on the basis of your express declaration of consent, Art. 6 para. 1 sentence 1 lit. a, Art. 7 GDPR.

The legal basis for the processing of personal data for the purpose of communicating with customers and interested parties is Art. 6 para. 1 sentence 1 lit. f GDPR. Our legitimate interest here is to respond to your inquiry in the best possible way or to be able to provide the requested information.

If the contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR.

 

We store your activities and personal data published via our Instagram corporate presence until you revoke your consent. In addition, we observe the statutory retention periods.
We further process data from our corporate presence in our systems. These are stored there for the following period: These data are synchronized with the CRM system via an interface provided by HubSpot to the respective platforms. The data is stored within the scope of the statutory retention periods.
 

 

For the processing of your personal data in third countries, we have appropriate safeguards in the form of standard data protection clauses according to Art. Art. 46 para. 2 lit. c GDPR. A copy of the standard data protection clauses can be requested from us.

You may object to the processing of your personal data that we collect as part of your use of our corporate presence at any time and exercise your rights as a data subject as set out in the "Your Rights" section of this Privacy Policy. Please send us an informal email to datenschutz@lila-logistik. com . You can find further information on the processing of your personal data by Instagram and the corresponding objection options here:

Instagram: https://help.instagram.com/519522125107875

 

 

Use of company presences in professional networks

 

1. scope of data processing

 

The company website is used for applications, information/PR and active sourcing. We have no information on the processing of your personal data by the companies jointly responsible for the company website. Further information can be found in the privacy policy of:

  • LinkedIn
  • XING

 

We provide information on our website and offer users the opportunity to communicate.

The company website is used for applications, information/PR and active sourcing.

We have no information on the processing of your personal data by the companies jointly responsible for the company website. Further information can be found in the privacy policy of:

LinkedIn:

https://www.linkedin.com/legal/privacy-policy

XING:

https://privacy.xing.com/de

 

If you carry out an action on our company website (e.g. comments, posts, likes, etc.), you may make personal data (e.g. real name or photo of your user profile) public.

 

2. legal basis for data processing

The legal basis for the processing of personal data for the purpose of communicating with customers and interested parties is Art. 6 para. 1 sentence 1 lit. f GDPR. Our legitimate interest here is to respond to your inquiry in the best possible way or to be able to provide the requested information.

If the contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR.

 

3. purpose of data processing

Our company website serves to inform users about our services. Every user is free to publish personal data through activities.

 

4. duration of storage

We store your activities and personal data published via our company website until you withdraw your consent. In addition, we comply with the statutory retention periods.

 

5. exercise your rights

You can object to the processing of your personal data that we collect in the context of your use of our corporate presence at any time and assert your rights as a data subject as set out in the "Your rights" section of this privacy policy. To do so, please send us an informal email to the email address stated in this privacy policy.

Further information on exercising your rights can be found here:

LinkedIn:

https://www.linkedin.com/legal/privacy-policy

XING:

https://privacy.xing.com/en

 

Hosting

 The website is hosted on servers of a service provider commissioned by us.

Our service provider is:

 HubSpot of the provider HubSpot, Inc. 25 First Street, Cambridge, MA 02141 USA. Further information can be found in the provider's privacy policy:  https://legal.hubspot.com/de/privacy-policy

 

The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The information stored is

  • Information about the browser type and version used
  • The user's operating system
  • The user's internet service provider
  • Date and time of access
  • Websites from which the user's system accesses our website
  • Websites that are accessed by the user's system via our website
  • Stored data about usage behavior on the website and media that are controlled via HubSpot

This data is not merged with other data sources. This data is collected on the basis of Art. 6 para. 1 lit. f GDPR. Our legitimate interest in processing this data is to display our website without errors and to optimize its functions.

 The website server is geographically located in the United States of America.

 

 

Integrated third-party services

We use various service providers to provide the services we offer on the Website.

In general, we have a legitimate interest in sharing your data with the relevant service providers if these services are essential for the provision of the basic service offered on the website in order to provide the relevant website service.

If such services are required for additional services, extended functions or additional purposes, your personal data will only be shared with service providers if you give your consent.

You can withdraw your consent to the use of integrated third-party services and manage your consent settings at any time here: https://www.lila-logistik.com. [NOTE: Place the cookie banner visibly on the homepage and make the cookie settings visibly manageable here]. Users can manage the cookie settings via the text in the footer and via the note in the privacy policy under "4.Cookies".

 

 Use of Google AdWords

  1. Scope of the processing of personal data
    We use Google AdWords from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd, Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter referred to as: Google). We use this service to place advertisements. Google places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user's activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymized user IDs).
    Further information on the processing of data by Google can be found here:
    https://policies.google.com/privacy? gl=DE&hl=de

  2. Purpose of data processing
    We only receive information about the total number of users who have responded to our ad. No information is passed on with which we could identify you. It is not used for tracking purposes.

  3. Legal basis for the processing of personal data
    The legal basis for the processing of users' personal data is generally the consent of the user in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

  4. Duration of storage
    Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

  5. Exercising your rights
    You have the right to withdraw your declaration of consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
    You can prevent the collection and processing of your personal data by Google by preventing the storage of third-party cookies on your computer, using the "Do Not Track" function of a supporting browser, deactivating the execution of script code in your browser or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
    You can use the following link to deactivate the use of your personal data by Google:
    https://adssettings.google.de
    Further information on objection and removal options vis-à-vis Google can be found at
    https://policies.google.com/privacy?gl=DE&hl=de

 

Use of Google Analytics 4 (GA 4)

  1. Scope of the processing of personal data
    Wir nutzen Google Analytics, einen Webanalysedienst der Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland (nachfolgend: Google genannt). Google Analytics untersucht u. a. wie der Webseitenbesucher unsere Seite nutzt. Google setzt dabei Cookies auf Ihrem Endgerät. Während des Besuchs wird das Nutzerverhalten in Form von „Ereignissen“ erfasst. Es können dadurch personenbezogene Daten gespeichert und ausgewertet werden, u.a.:
  • First visit to the website
  • Interaction with the website, usage path
  • Clicks on external links
  • Video usage
  • File downloads
  • Advertising impressions and clicks
  • Scrolling behavior (if to the end of the page)
  • Searches on the website
  • Language selection
  • Page visits
  • Location (region)
  • Your IP address (in abbreviated form)
  • Technical information about your browser and the end devices you use (e.g. language setting, screen resolution)
  • Your internet provider
  • Referrer URL

 

IP address anonymization is activated by default in GA 4. This means that your IP address will be truncated by Google within the member states of the European Union or other parties to the Agreement on the European Economic Area. As an exception, only in rare cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google states that the IP address transmitted by your browser will not be merged with other Google data in the context of Google Analytics.

Further information on the processing of data by Google can be found here: https://policies.google.com/privacy

 

  1. Purpose of data processing

We use GA 4 to evaluate the use of our online presence and to generate reports on the activities on our website. The reports are used to analyze the performance of our website and to target advertising to people who have already shown an initial interest by visiting our website.

 

  1. Legal basis for the processing of personal data

The legal basis for the processing of users' personal data is generally the consent of the user in accordance with Art. 6 para. 1 sentence 1 lit. a) GDPR.

 

  1. Duration of storage

Your personal data will be deleted after 2 months. This deletion takes place automatically once a month.

 

  1. Exercising your rights

You have the right to withdraw your declaration of consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal. You can withdraw your consent via our Cookie Consent Tool.

You can prevent the collection and processing of your personal data by Google by preventing the storage of third-party cookies on your computer, using the "Do Not Track" function of a supporting browser, deactivating the execution of script code in your browser or installing a script blocker such as NoScript (https://noscript.net) or Ghostery (https://www.ghostery.com) in your browser.

Further information on objection and removal options vis-à-vis Google can be found at: https://policies.google.com/technologies/partner-sites

You can also prevent Google from collecting the data generated by the cookie and relating to your use of the online presence (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de

You can use the following link to deactivate the use of your personal data by Google: https://adssettings.google.de

 

Use of Google ReCaptcha

  1. Scope of the processing of personal data

We use Google ReCaptcha from the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd, Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland. This tool is designed to check whether a data entry is compliant and has not been made by a bot, and Google ReCaptcha analyzes and authenticates the behavior of an online presence visitor with regard to various characteristics. This allows personal data to be stored and evaluated, in particular the user's activity (especially mouse movements and which elements have been clicked on) and device and browser information (especially time, IP address and operating system).

The data is not associated with data that may be collected or used in connection with the parallel use of authenticated Google services such as Gmail.

Further information on the processing of data by Google can be found here:

https://policies.google.com/privacy?gl=DE&hl=de

 

  1. Purpose of data processing

The use of Google ReCaptcha serves to protect our online presence from misuse.

 

  1. Legal basis for the processing of personal data

The legal basis for the processing of users' personal data is generally the consent of the user in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

 

  1. Duration of storage

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

 

  1. Exercising your rights

You have the right to withdraw your declaration of consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

You can prevent the collection and processing of your personal data by Google by preventing the storage of third-party cookies on your computer, using the "Do Not Track" function of a supporting browser, deactivating the execution of script code in your browser or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

You can use the following link to deactivate the use of your personal data by Google:

https://adssettings.google.de

Further information on objection and removal options vis-à-vis Google can be found at

https://policies.google.com/privacy?gl=DE&hl=de"

 

Use of Google Web Fonts


1. Scope of the processing of personal data
We use Google Web Fonts from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd, Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter referred to as: Google). The web fonts are transferred to the cache of the browser when the page is called up in order to be able to use them for the visually improved display of various information. If the browser does not support Google web fonts or prevents access, the text is displayed in a standard font. No cookies are stored on the visitor's computer when the page is accessed. Data that is transmitted in connection with the page view is sent to resource-specific domains such as https://fonts.googleapis.com or https://fonts.gstatic.com. This allows personal data to be stored and analyzed, in particular the user's activity, in particular which pages have been visited and which elements have been clicked on, and device and browser information, in particular the IP address and operating system.
The data is not associated with data that may be collected or used in connection with the parallel use of authenticated Google services such as Gmail.
Further information on the processing of data by Google can be found here:
https://policies.google.com/privacy?gl=DE&hl=de

 

  1. Purpose of data processing
    The use of Google Web Fonts serves the purpose of an appealing presentation of our texts. If your browser does not support this function, a standard font will be used by your computer for display.

 

  1. Legal basis for the processing of personal data
    The legal basis for the processing of users' personal data is generally the consent of the user in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

 

  1. Duration of storage
    Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

 

  1. Exercising your rights

  2. Sie können die Erfassung sowie die Verarbeitung Ihrer personenbezogenen Daten durch Google verhindern, indem Sie die Speicherung von Cookies von Drittanbietern auf Ihrem Computer unterbinden, die "Do Not Track"-Funktion eines unterstützenden Browsers nutzen, die Ausführung von Script-Code in Ihrem Browser deaktivieren oder einen Script-Blocker wie z.B. NoScript (https://noscript.net/) oder Ghostery (https://www.ghostery.com) in Ihrem Browser installieren.
    Mit dem nachfolgenden Link können Sie die Nutzung Ihrer personenbezogenen Daten durch Google deaktivieren:
    https://adssettings.google.de
    Weitere
    Informationen zu Widerspruchs- und Beseitigungsmöglichkeiten gegenüber Google finden Sie unter:
    https://policies.google.com/privacy? gl=DE&hl=de

 

Use of HubSpot



1. Scope of the processing of personal data
We use functions of HubSpot Inc, 2nd Floor, 25 First Street, Cambridge, MA 02141, USA (hereinafter referred to as HubSpot). This is an integrated software solution that we use to cover various aspects of our online marketing. These include, among others: Email marketing (newsletters as well as automated mailings, e.g. to provide downloads), social media publishing & reporting, reporting (in particular traffic sources, accesses, etc. ...), contact management (in particular user segmentation & CRM), landing pages and contact forms. HubSpot places a cookie on your computer. This allows personal data to be stored and evaluated, in particular the user's activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and operating system), data about the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data from advertising partners (in particular pseudonymized user IDs).
Further information on the processing of data by HubSpot can be found here:
https://legal.hubspot.com/de/privacy-policy

 

  1. Purpose of data processing
    The use of the HubSpot plug-in serves exclusively to optimize our marketing.

 

  1. Legal basis for the processing of personal data
    The legal basis for the processing of users' personal data is generally the consent of the user in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

 

  1. Duration of storage
    Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.

 

  1. Exercising your rights
    You have the right to withdraw your declaration of consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
    You can prevent the collection and processing of your personal data by HubSpot by preventing the storage of third-party cookies on your computer, using the "Do Not Track" function of a supporting browser, deactivating the execution of script code in your browser or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

    Further information on objection and removal options vis-à-vis HubSpot can be found at
    https://legal.hubspot.com/de/privacy-policy

 

Use of Google Tag Manager



1. Scope of the processing of personal data
We use the Google Tag Manager (https://www.google.com/intl/de/tagmanager/) of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and the representative in the Union Google Ireland Ltd, Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter referred to as: Google). Google Tag Manager can be used to manage and bundle tags from Google and third-party services and embed them on an online presence. Tags are small code elements on an online presence that are used, among other things, to measure visitor numbers and behaviour, to record the impact of online advertising and social channels, to use remarketing and targeting and to test and optimize online presences. When a user visits the online presence, the current tag configuration is sent to the user's browser. It contains instructions on which tags should be triggered. Google Tag Manager triggers other tags, which in turn may collect data. Information on this can be found in the sections on the use of the corresponding services in this privacy policy. Google Tag Manager does not access this data.
Further information on Google Tag Manager can be found at https://www.google.com/intl/de/tagmanager/faq.html and in Google's privacy policy: https://policies.google.com/privacy?hl=de

 

  1. Purpose of data processing
    The purpose of processing personal data is to collect and clearly manage and efficiently integrate the services of third-party providers.

 

  1. Legal basis for the processing of personal data
    The legal basis for the processing of users' personal data is generally the consent of the user in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

 

  1. Duration of storage
    Your personal information will be stored for as long as necessary to fulfill the purposes described in this privacy policy or as required by law. Advertising data in server logs is anonymized by Google deleting parts of the IP address and cookie information after 9 and 18 months respectively.

 

  1. Exercising your rights
    You have the right to withdraw your declaration of consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
    You can prevent the collection and processing of your personal data by Google by preventing the storage of third-party cookies on your computer, using the "Do Not Track" function of a supporting browser, deactivating the execution of script code in your browser or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
    You can also prevent the collection of data generated by the cookie and related to your use of the online presence (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link:
    https://tools.google.com/dlpage/gaoptout?hl=de
    You can use the following link to deactivate the use of your personal data by Google:
    https://adssettings.google.de
    Further information on objection and removal options vis-à-vis Google can be found at
    https://policies.google.com/privacy?gl=DE&hl=de

 

Use of LinkedIn Analytics


1. scope of the processing of personal data
We use the LinkedIn Analytics analysis service of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter referred to as LinkedIn). By using LinkedIn Analytics, pseudonymized user profiles are created for users. The profiles are used to analyze user behavior and are used to optimize our offer. The following data is processed:
- Information about the operating system
- device identifier
- Internet service provider
- IP address
- Referrer URL
- Browser information
Further information on the processing of data by LinkedIn can be found here:
https://www.linkedin.com/legal/privacy-policy

 

  1. Purpose of the data processing
    The processing of users' personal data by LinkedIn Analytics enables us to analyze the surfing behavior of our users. By analyzing the data obtained, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our online presence and, in this context, to increase user-friendliness.

 

  1. Legal basis for the processing of personal data
    The legal basis for the processing of users' personal data is generally the consent of the user in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

 

  1. Duration of storage
    Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law.

 

  1. Exercising your rights
    You have the right to withdraw your declaration of consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
    You can prevent the collection and processing of your personal data by LinkedIn by preventing the storage of third-party cookies on your computer, using the "Do Not Track" function of a supporting browser, deactivating the execution of script code in your browser or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.
    You can deactivate the use of your personal data by LinkedIn using the following link
    https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences
    Further information on objection and removal options vis-à-vis LinkedIn can be found at
    https://www.linkedin.com/legal/privacy-policy

 

 

 

 

Integration of plugins via external service providers

1.Description and scope of data processingIntegration of plugins via external service providers

We integrate certain plugins on our website via external service providers in the form of content delivery networks. When you visit our website, a connection is established to the servers of the providers we use to retrieve content and store it in the cache of the user's browser. As a result, personal data may be stored and analyzed in server log files, in particular device and browser information (especially the IP address and operating system). We use the following services:

  • Onlyfy

2. Purpose of data processing

The use of the functions of these services serves to deliver and accelerate online applications and content.

 

3. Legal basis for data processing

This data is collected on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website.

 

4. Duration of storage

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law.

 

5. Exercising your rights

Information on exercising your rights against Onlyfy can be found at: https://onlyfy.com/de/datenschutz/

This privacy policy was created with the support of DataGuard.

 

 

Status as of 17.04.2024