Privacy Policy

Müller - Die lila Logistik SE

Privacy Policy

We are very pleased that you are interested in our company. Data protection is a top priority for the management of Müller - Die lila Logistik SE. In general, you can use the Müller - Die lila Logistik SE website without providing any personal data. However, if a data subject wishes to use specific services offered by our company via our website, the processing of personal data may be necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.
The processing of personal data—such as a data subject’s name, address, email address, or phone number—is always carried out in accordance with the General Data Protection Regulation (GDPR) and in compliance with the country-specific data protection regulations applicable to Müller - Die lila Logistik SE. Through this Privacy Policy, our company aims to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, this Privacy Policy informs data subjects of their rights. As the data controller, Müller - Die lila Logistik SE has implemented numerous technical and organizational measures to ensure the most comprehensive protection possible of the personal data processed via this website. Nevertheless, internet-based data transmissions may generally involve security vulnerabilities, meaning that absolute protection cannot be guaranteed. For this reason, any data subject is free to provide personal data to us through alternative means, such as by telephone.

Privacy Policy | Müller - Die lila Logistik SE

As of February 12, 2025

Who We Are

The Controller within the meaning of the General Data Protection Regulation (GDPR) and other data protection regulations is:

Müller - Die lila Logistik SE
Ferdinand-Porsche-Str. 6
74354 Besigheim
Germany
+49 (0)7143 810 - 0
datenschutz@lila-logistik.com
www.lila-logistik.com


Contacting the Data Protection Officer

The Data Protection Officer of the Controller is:


DataCo GmbH

Sandstr. 33
80335 Munich
Germany
+49 89 7400 45840
www.dataguard.de

On this page, we provide information about how we process your personal data on our website.
How we collect and use your personal data depends on how you interact with us or which services you use. We collect, use, or share your personal data only if we have a legitimate purpose and a legal basis for doing so.


What do we mean by “legal basis”?

Consent (Art. 6(1)(a) GDPR)—You have given us your consent to process your personal data for the specific purpose we have explained to you. You have the right to withdraw your consent at any time. For more information on how to withdraw your consent, please see the “Exercising Your Rights” subsections in the following sections of this Privacy Policy.

Contract (Art. 6(1)(b) GDPR)—We need to use your data to fulfill a contract you have with us. Alternatively, it is necessary to use your data because we have asked you to do so or because you yourself have taken certain steps prior to entering into this contract.

Legal Obligation (Art. 6(1)(c) GDPR) – We must use your data to comply with the law.

Vital Interests (Art. 6(1), first sentence, lit. d GDPR) – The processing of your data is necessary to protect your vital interests or those of another person. For example, to protect you from serious physical harm.

Public Task (Art. 6(1), sentence 1, lit. e GDPR) – The processing of your data is necessary for the performance of a task carried out in the public interest or because it is covered by a task defined by law, e.g., for a statutory function.

Legitimate Interests (Art. 6(1), sentence 1, lit. f GDPR) – The processing of your data is necessary to support a legitimate interest that we or another party has, provided that your own interests do not override those interests.

Please note that we may not be able to provide you with our website services if your data is processed to fulfill a contract or a legal obligation and you do not provide the requested data.

Requesting the Deletion of Your Data

Using the form below, you can request the permanent deletion* of your data from our CRM systems. To do so, please fill out the form below. By doing so, you will initiate a process to delete your data, whereby the information collected about you and described in this Privacy Policy will be irrevocably deleted from our CRM systems:

*This refers to the deletion of your data from our CRM systems and does not involve the deletion of cookies or changes to how cookies are used. For this purpose, please refer to the cookie settings on this website.

Data Sharing and International Transfer

As explained in this Privacy Policy, we use various service providers who help us deliver our services and ensure the security of your data. When we use these service providers, it is necessary for us to share your personal data with them.

We have entered into agreements with all service providers to whom we disclose your data, obligating them to protect your data.

If your personal data is transferred outside the EU, we ensure that your personal data receives an equivalent level of protection, either because the country to which your data is transferred has an “adequate” data protection standard as defined by the European Commission, or by applying another protective measure, such as an enhanced contractual agreement—namely, the Standard Contractual Clauses (SCCs) adopted by the European Commission. For example,

when we use U.S. service providers, we rely either on the SCCs or the EU-US Data Privacy Framework, depending on the provider. You can request a copy of the SCCs we have entered into with our service providers by sending an email to the address provided in this Privacy Policy.

Your Rights

If your personal data is processed, you are a data subject within the meaning of the GDPR and you have the following rights vis-à-vis the Controller:

1. The Right of Access (Art. 15 GDPR)

You have the right to request confirmation from us as to whether personal data concerning you is being processed. If this is the case, you have the right to access this data and to receive the following information:

  • Purposes of processing

  • Categories of personal data

  • Recipients or categories of recipients

  • Planned retention period or the criteria for determining this period

  • The existence of the rights to rectification, erasure, restriction, or objection

  • Right to lodge a complaint with the competent supervisory authority

  • If applicable, the source of the data (if collected from a third party)

  • If applicable, the existence of automated decision-making, including Profiling, along with meaningful information about the logic involved, the scope, and the expected consequences

  • If applicable, transfer of personal data to a third country or an international organization

2. Right to Rectification (Art. 16 GDPR)

If your personal data is inaccurate or incomplete, you have the right to request that the personal data be corrected or supplemented without delay.

3. Right to restriction of processing (Art. 18 GDPR)

If any of the following conditions are met, you have the right to request that the processing of your personal data be restricted:

  • You contest the accuracy of your personal data, for a period that allows us to verify the accuracy of the personal data.

  • In the event of unlawful processing, you object to the erasure of the personal data and instead request that its use be restricted.

  • We no longer need your personal data for the purposes of processing, but you need your personal data to assert, exercise, or defend your legal claims, or

  • after you have objected to the processing, for the duration of the assessment of whether our legitimate grounds override your interests.

4. Right to Erasure (“Right to be forgotten”) (Art. 17 GDPR)

If any of the following grounds apply, you have the right to request the immediate erasure of your personal data:

  • Your data is no longer necessary for the purposes for which it was originally collected.

  • You have withdrawn your consent and there is no other legal basis for the processing.

  • You have objected to the processing and there are no overriding legitimate grounds for the processing, or you have objected pursuant to Art. 21(2) of the GDPR.

  • Your personal data is being processed unlawfully.

  • Erasure is necessary to comply with a legal obligation under Union law or the law of the Member State to which we are subject.

  • The personal data was collected in connection with information society services offered pursuant to Article 8(1) of the GDPR.

Please note that the above grounds do not apply if the processing is necessary:

  • To exercise the right to freedom of expression and information;

  • To fulfill a legal obligation or to perform a task carried out in the public interest to which we are subject;

  • For reasons of public interest in the area of public health;

  • For archiving purposes in the public interest, scientific or historical research purposes, or for statistical purposes;

  • To assert, exercise, or defend legal claims.

5. Right to data portability (Art. 20 GDPR)

You have the right to receive your personal data in a structured, commonly used, and machine-readable format or to request that it be transmitted to another controller.

6. Right to Object to Certain Data Processing (Art. 21 GDPR)

You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you that is carried out pursuant to Article 6(1)(e) or (f) of the GDPR. This also applies to Profiling based on these provisions.

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing purposes; this also applies to Profiling to the extent that it is related to such direct marketing. 

7. Right to File a Complaint with a Supervisory Authority

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data violates the GDPR.

The supervisory authority to which the complaint was submitted shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Article 78 of the GDPR.

A list of the locally competent supervisory authorities in Germany is available on the website of the Federal Commissioner for Data Protection at the following link: https://www.bfdi.bund.de/DE/Service/Anschriften/Laender/Laender-node.html

 8. Submitting a Data Subject Request

 

 

Hosting the Website and Creating Log Files


1. Description and Scope of Data Processing

Every time our website is accessed, our system automatically collects data and information from the computer system of the device used to access it.

The following data is collected during this process:

  • Information about the browser type and version used

  • The user’s operating system

  • The user’s Internet service provider

  • Date and time of access

  • Websites from which the user’s system accesses our website

  • Websites accessed by the user’s system via our website

  • Stored data regarding usage behavior on the website and media managed via HubSpot

This data is stored in our system’s log files.
This data is not stored together with any other personal data belonging to the user.

2. Purpose of Data Processing

The system’s temporary storage of the IP address is necessary to enable the website to be delivered to the user’s computer. For this purpose, the user’s IP address must remain stored for the duration of the session.

The data is stored in log files to ensure the website functions properly. In addition, we use the data to optimize the website and to ensure the security of our IT systems. The data is not analyzed for marketing purposes in this context.

3. Legal Basis for Data Processing

The legal basis for the temporary storage of data and log files is Article 6(1)(f) of the GDPR.

4. Duration of Storage

The data is deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. In the case of data collected to provide the website, this occurs when the respective session ends.

In the case of data stored in log files, this occurs after seven days at the latest. Storage beyond this period is possible. In this case, users’ IP addresses are deleted or anonymized so that the client making the request can no longer be identified.

5. Exercising Your Rights

The collection of data for the purpose of providing the website and the storage of data in log files are strictly necessary for the operation of the website. The user may object to this. Whether the objection is successful must be determined through a balancing of interests.


Use of Cookies
 

1. Description and Scope of Data Processing

When you visit our website, we use technical tools for various functions, in particular cookies, which may be stored on your device. When you access our website and at any time thereafter, you have the option to either generally allow cookies or to select which specific additional functions you wish to enable. You can make changes in your browser settings or via our Consent-Manager.

Cookies are text files or information stored in a database on your hard drive and associated with the browser you are using, allowing the entity that sets the cookie to receive certain information. Below, we describe the types of cookies we use:

We use technically necessary cookies that are required for the technical structure of the website. Without these cookies, our website cannot be displayed (correctly) or the support functions will not work.

The following data is stored and transmitted by technically necessary cookies:

  • To control the consent banner

We use cookies on our website that are not technically necessary. Technically non-essential cookies are text files that not only ensure the website’s functionality but also collect other data.

The following data is processed when non-essential cookies are set:

  • IP address

  • Location of the internet user

  • Date and time of the website visit

  • Tailoring advertisements to the user

  • Tracking browsing behavior

  • Linking the website visit to other social media platforms

2. Purpose of Data Processing

The purpose of using technically necessary cookies is to ensure the functionality of our website. Some features of our website cannot be provided without the use of cookies. For these features, it is necessary for the browser to be recognized even after changing pages.

We require technically necessary cookies for the following purposes:

  • To manage the consent banner

Non-essential cookies are used to improve the quality of our website, its content, and thereby our reach and profitability. By setting these cookies, we learn how the website is used and can thus continuously optimize our offerings. In particular, these cookies serve the following purposes:

We also use cookies on our website that are not strictly necessary for technical operation. These cookies are used for analytics and advertising purposes. They help us better understand user behavior, analyze who our visitors are, and determine what content they prefer. This enables us to optimize and personalize our offerings and services. Furthermore, this information allows us to make our marketing more effective in the future and tailor it specifically to the interests of our visitors. By using our website, you agree that we may store these types of cookies on your device. If you do not agree to the use of these cookies, you can adjust your browser settings accordingly to block these types of cookies. Please note, however, that this may limit the functionality and user experience of our website. It is up to you to decide whether or not to allow the use of non-technically necessary cookies. You can change your decision at any time by adjusting your cookie settings in your browser. You can usually find these settings in the “Options” or “Settings” section of your browser. We recommend that you familiarize yourself with the features and options of your browser in detail to maintain control over the use of cookies and protect your privacy.

3. Legal Basis for Data Processing

The provisions of the Telecommunications and Digital Services Data Protection Act (TDDDG) apply to the storage of information on the end user’s device and/or access to information already stored on the end user’s device. If the setting and reading of cookies is technically necessary, this is done to ensure the functionality of our website. In this case, the storage of and access to cookies on your device is based on Section 25(2)(2) of the TDDDG. This storage of and access to the information on your device serves to facilitate your use of our website and to enable us to offer you our services as you have requested. Some features of our website also do not function without the use of these cookies and therefore could not be provided. Cookies are generally deleted at the end of the session (e.g., when you log out or close your browser) or after a specified period has elapsed. Information regarding the different retention periods for cookies can be found in the following sections of this Privacy Policy.

To the extent that cookies are used that are not technically necessary, this is done based on your explicit consent, which you can provide via the cookie banner. In this case, the legal basis for storing and accessing information is Section 25(1) of the TDDDG in conjunction with Article 6(1)(a) and Article 7 of the GDPR. You may revoke your consent at any time with future effect or subsequently grant it again by configuring your cookie settings accordingly. Alternatively, you can prevent the storage of cookies by adjusting the settings in your browser software. Please note that the browser settings you configure apply only to the browser you are currently using. If personal data is processed as a result of the storage of and access to the information on your device, the provisions of the GDPR apply. You can find more information on this in the following sections of this Privacy Policy.

4. Exercising Your Rights

You can withdraw your consent to the use of cookies at any time and manage your consent preferences via the following link: https://www.lila-logistik.com. [NOTE: Place the cookie banner prominently on the homepage and make it easy to manage cookie settings there.] Users can manage their cookie settings via the text in the footer as well as via the note in the Privacy Policy under section “4. Cookies.”

 

Newsletter

1. Description and Scope of Data Processing

On our website, you have the option to subscribe to a free newsletter. When you sign up for the newsletter, the data entered in the form is transmitted to us.

To provide this service, we collect the following data from you:

  • Email address

  • Last name

  • First name

  • IP address of the computer used to access the site

  • Date and time of registration

Your consent to the processing of this data is obtained as part of the registration process, and reference is made to the Privacy Policy.

No data is disclosed to third parties in connection with the data processing for sending newsletters. The data is used exclusively for sending the newsletter.

2. Purpose of Data Processing

The user’s email address is collected for the purpose of delivering the newsletter.

The collection of other personal data as part of the registration process is intended to prevent misuse of the services or the email address provided.

3. Legal Basis for Data Processing

The legal basis for processing the data after the user subscribes to the newsletter is Article 6(1)(a) of the GDPR, provided the user has given consent.

4. Duration of Storage

The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. The user’s email address will therefore be stored for as long as the newsletter subscription remains active.

Other personal data collected during the registration process is generally deleted after a period of seven days.

5. Exercising Your Rights

The user may cancel the newsletter subscription at any time. A link for this purpose is included in every newsletter.

This also allows the user to revoke their consent to the storage of the personal data collected during the registration process.

 

Email Contact

1. Description and Scope of Data Processing

On our website, you can contact us via the email address provided. In this case, the user’s personal data transmitted with the email will be stored.

The data is used exclusively for the purpose of handling the correspondence.

2. Purpose of Data Processing

When you contact us via email, this constitutes the necessary legitimate interest in processing the data.

3. Legal Basis for Data Processing

The legal basis for processing the data transmitted when sending an email is Article 6(1)(f) of the GDPR. Our legitimate interest is to provide the best possible response to your inquiry sent via email.

If the email contact is intended to conclude a contract, the additional legal basis for processing is Article 6(1)(b) of the GDPR.

4. Retention Period

The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. For personal data sent via email, this is the case when the respective conversation with the user has ended. The conversation is considered ended when it can be inferred from the circumstances that the matter in question has been conclusively resolved.

Any additional personal data collected during the submission process will be deleted no later than seven days after submission.

5. Exercising Your Rights

If a user contacts us via email, they may object to the storage of their personal data at any time. In such a case, the conversation cannot be continued.

Website visitors and users may at any time use the contact options provided in the Privacy Policy to request that their data be deleted from our systems in accordance with applicable laws. We will then comply with this request immediately upon receiving an email at datenschutz@lila-logistik.com.

In this case, all personal data stored in the course of the contact will be deleted.

 

Contact Form

1. Description and Scope of Data Processing

Our website features a contact form that can be used to contact us electronically. If a user makes use of this option, the data entered in the form will be transmitted to us and stored.

The following data is stored when the message is sent:

  • Email address

  • Last name

  • First name

  • Phone / cell phone number

  • Title

  • IP address of the accessing computer

  • Date and time

2. Purpose of Data Processing

We process the personal data entered in the contact form or sent via the provided email address solely for the purpose of responding to your inquiry. The other personal data processed during the submission process is used to prevent misuse of the contact form and to ensure the security of our IT systems.

3. Legal basis for data processing

The legal basis for processing the data transmitted when sending an email is Article 6(1)(f) of the GDPR. Our legitimate interest is to provide the best possible response to your inquiry submitted via the contact form. If the email contact is intended to lead to the conclusion of a contract, the additional legal basis for processing is Article 6(1), first sentence, letter b of the GDPR.

4. Retention Period

The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. For personal data entered in the contact form and data sent via email, this is the case once the respective conversation with the user has ended. The conversation is considered concluded when it can be inferred from the circumstances that the matter in question has been definitively resolved.

Any additional personal data collected during the submission process will be deleted no later than seven days after submission.

5. Exercising Your Rights

If a user contacts us via the contact form, they may object to the storage of their personal data at any time in the following manner:

Website visitors and users may at any time use the contact options provided in the Privacy Policy to request that their data be deleted from our systems in accordance with applicable laws. We will then comply with this request immediately upon receiving an email at datenschutz@lila-logistik.com.

In this case, all personal data stored in the course of establishing contact will be deleted.

 

Job Applications via Email and Application Form

An application form is available on our website that can be used to submit an application electronically. If an applicant uses this option, the data entered in the form will be transmitted to us and stored. This data includes:

  • Title

  • Last name

  • First name

  • Address

  • Phone / Cell Phone Number

  • Email Address

  • Salary Expectations

  • Information on Education and Training

  • Language Skills

  • Resume

  • Transcripts

  • Photo

Alternatively, you can also send us your application via email. In that case, we will record your email address and the information you provide in the email. After you submit your application, you will receive an email from us confirming receipt of your application materials.

In addition, we maintain an applicant/talent pool.

Your data will not be shared with third parties. The data will be used exclusively for processing your application.

2. Purpose of Data Processing

We process the personal data from the application form solely for the purpose of handling your application. If you contact us via email, this also constitutes the necessary legitimate interest in processing the data.

The other personal data processed during the submission process is used to prevent misuse of the application form and to ensure the security of our IT systems.

3. Legal Basis for Data Processing

The legal basis for processing your data is the initiation of a contract at the request of the data subject, Article 6(1), sentence 1, subparagraph (b), alternative 1 of the GDPR and Section 26(1), sentence 1 of the BDSG.

The legal basis for processing data within the applicant pool is the applicant’s explicit declaration of consent, Article 6(1), sentence 1, letter a, and Article 7 of the GDPR. You may revoke your consent at any time with future effect.

4. Duration of Storage

After the application process is completed, the data will be stored for up to 6 months. Your data will be deleted no later than the end of the 6-month period. In the event of a legal obligation, the data will be stored in accordance with applicable regulations.

Any additional personal data collected during the submission process will be deleted no later than seven days after submission.

 

Company Social Media Accounts

Instagram:

Instagram, part of Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

On our company page, we provide information and offer Instagram users the opportunity to interact.

If you take an action on our Instagram company page (e.g., comments, posts, likes, etc.), you may thereby make personal data (e.g., your real name or user profile photo) publicly available.

However, since we generally have little or no influence over how Instagram processes your personal data, we cannot make any binding statements regarding the purpose and scope of that processing.

We use our corporate social media accounts to communicate and exchange information with (potential) customers. In particular, we use these accounts to:

This use serves to present our services, promote career opportunities, and report on trade shows, events, and other activities.

In this context, posts on our corporate social media profiles may contain the following content:

  • Information about products

  • Information about services

  • Advertising

  • Customer contact

  • Career opportunities, events

Each user is free to disclose personal data through their activities.

To the extent that we process your personal data to analyze your online behavior, offer you sweepstakes, or conduct lead generation campaigns, this is done based on your explicit consent, in accordance with Article 6(1)(a) and Article 7 of the GDPR.

The legal basis for processing personal data for the purpose of communicating with customers and prospective customers is Article 6(1)(f) of the GDPR. Our legitimate interest in this context is to respond to your inquiry in the best possible way and to provide the requested information.

If the purpose of contacting you is to enter into a contract, the additional legal basis for the processing is Article 6(1)(b) of the GDPR.

We store your activities and personal data published via our corporate Instagram account until you revoke your consent. In addition, we comply with the statutory retention periods.

We also process data from our corporate Instagram account in our systems. This data is stored there for the following period: This data is synchronized with the CRM systems via an interface provided by HubSpot to the respective platforms. The data is stored in accordance with statutory retention periods.

For the processing of your personal data in third countries, we have implemented appropriate safeguards in the form of standard data protection clauses pursuant to Article 46(2)(c) of the GDPR. You may request a copy of the standard data protection clauses from us.

You may object at any time to the processing of your personal data that we collect in connection with your use of our company’s online presence and exercise your rights as a data subject, as outlined in the “Your Rights” section of this Privacy Policy. To do so, please send us an informal email to datenschutz@lila-logistik.com. For more information on the processing of your personal data by Instagram and the corresponding options for objecting, please see here:

Instagram: https://help.instagram.com/519522125107875

 

Use of Company Profiles on Professional Networking Sites

1. Scope of Data Processing

The company profile is used for job applications, information/PR, and active Sourcing. We do not have any information regarding the processing of your personal data by the companies jointly responsible for the company profile. You can find further information on this in the Privacy Policy of:

  • LinkedIn

  • XING

On our website, we provide information and offer users the opportunity to communicate.

The company’s online presence is used for job applications, information/PR, and active Sourcing.

We do not have any information regarding the processing of your personal data by the companies jointly responsible for the company profile. For more information, please refer to the Privacy Policy of:

LinkedIn:

https://www.linkedin.com/legal/privacy-policy

XING:

https://privacy.xing.com/de

If you take an action on our corporate website (e.g., comments, posts, likes, etc.), you may thereby make personal data (e.g., your real name or user profile photo) publicly available.

2. Legal Basis for Data Processing

The legal basis for processing personal data for the purpose of communicating with customers and prospective customers is Article 6(1)(f) of the GDPR. Our legitimate interest in this regard is to respond to your inquiry in the best possible way and to provide the requested information.

If the purpose of establishing contact is to enter into a contract, the additional legal basis for processing is Article 6(1)(b) of the GDPR.

3. Purpose of Data Processing

Our company website serves to inform users about our services. In doing so, each user is free to disclose personal data through their activities.

4. Duration of Storage

We store your activities and personal data published via our corporate website until you revoke your consent. In addition, we comply with the statutory retention periods.

5. Exercising Your Rights

You may object at any time to the processing of your personal data that we collect in connection with your use of our corporate website and exercise your rights as a data subject, as outlined in the “Your Rights” section of this Privacy Policy. To do so, please send us an informal email to the email address provided in this Privacy Policy.

For more information on exercising your rights, please visit:

LinkedIn:

https://www.linkedin.com/legal/privacy-policy

XING:

https://privacy.xing.com/en 

 

Hosting

The website is hosted on servers provided by a service provider we have commissioned.

Our service provider is:

HubSpot, provided by HubSpot, Inc., 25 First Street, Cambridge, MA 02141, USA. For more information, please see the provider’s privacy policy: https://legal.hubspot.com/de/privacy-policy

The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The stored information includes:

  • Information about the browser type and version used

  • The user’s operating system

  • The user’s Internet service provider

  • Date and time of access

  • Websites from which the user’s system accessed our website

  • Websites accessed by the user’s system via our website

  • Stored data regarding usage behavior on the website and media managed via HubSpot

This data is not combined with other data sources. The collection of this data is based on Article 6(1)(f) of the GDPR. Our legitimate interest in processing this data is to ensure our website displays correctly and to optimize its functionality.

The website’s server is geographically located in the United States of America.

 

Integrated Third-Party Services

We use various service providers to deliver the services we offer on the website.

In general, we have a legitimate interest in sharing your data with the relevant service providers if these services are essential for providing the basic service offered on the website.

If such services are required for additional services, enhanced features, or other purposes, your personal data will only be shared with service providers if you give your consent.

You can revoke your consent to the use of integrated third-party services and manage your consent settings at any time here: https://www.lila-logistik.com. [NOTE: Place the cookie banner prominently on the homepage and make the cookie settings visible and manageable here.] Users can manage their cookie settings via the text in the footer as well as via the note in the Privacy Policy under section “4. Cookies.”

Use of Google AdWords

1. Scope of Personal Data Processing

We use Google AdWords, provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and its representative in the European Union, Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter referred to as “Google”). We use this service to display advertisements. In doing so, Google places a cookie on your computer. This may result in the storage and analysis of personal data, primarily the user’s activity (specifically, which pages were visited and which elements were clicked on), device and browser information (specifically the IP address and operating system), data about the ads displayed (specifically which ads were shown and whether the user clicked on them), and data from advertising partners (specifically pseudonymized user IDs).

For more information on how Google processes this data, please visit:

https://policies.google.com/privacy?gl=DE&hl=de

2. Purpose of Data Processing

We only receive information about the total number of users who responded to our ad. No information is shared that would allow us to identify you. The data is not used for tracking purposes.

3. Legal Basis for the Processing of Personal Data

The legal basis for processing users’ personal data is generally the user’s consent pursuant to Article 6(1)(a) of the GDPR.

4. Retention Period

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g., for tax and accounting purposes.

5. Exercising Your Rights

You have the right to withdraw your consent under data protection law at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal.

You can prevent Google from collecting and processing your personal data by disabling the storage of third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

You can use the link below to disable Google’s use of your personal data:

https://adssettings.google.de

For more information on your options to object to or have your data removed by Google, please visit:

https://policies.google.com/privacy?gl=DE&hl=de

Use of Google Analytics 4 (GA 4)

1. Scope of Personal Data Processing

We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as “Google”).

Google Analytics analyzes, among other things, how website visitors use our site. To do this, Google places cookies on your device. During your visit, user behavior is recorded in the form of “events.” This may result in the storage and analysis of personal data, including:

  • First visit to the website

  • Interaction with the website, usage path

  • Clicks on external links

  • Video usage

  • File downloads

  • Ad impressions and clicks

  • Scrolling behavior (if scrolling to the bottom of the page)

  • Searches on the website

  • Language selection

  • Page visits

  • Location (region)

  • Your IP address (in truncated form)

  • Technical information about your browser and the devices you use (e.g., language settings, screen resolution)

  • Your Internet service provider

  • Referrer URL

By default, IP address anonymization is enabled in GA 4. This means that your IP address is truncated by Google within the member states of the European Union or other signatory states to the Agreement on the European Economic Area. In exceptional cases—and only rarely—the full IP address is transmitted to a Google server in the U.S. and truncated there. Google states that the IP address transmitted by your browser as part of Google Analytics is not combined with other Google data.

For more information on Google’s data processing, please visit: https://policies.google.com/privacy

2. Purpose of Data Processing

We use GA 4 to evaluate the use of our online presence and to generate reports on activity on our website. The reports are used to analyze our website’s performance and to display targeted advertising to individuals who have already expressed an initial interest by visiting our site.

3. Legal Basis for the Processing of Personal Data

The legal basis for processing users’ personal data is generally the user’s consent pursuant to Art. 6(1)(a) of the GDPR.

4. Retention Period

Your personal data will be deleted after 2 months. This deletion occurs automatically once a month.

5. Exercising Your Rights

You have the right to withdraw your consent under data protection law at any time. Withdrawing your consent does not affect the lawfulness of processing carried out on the basis of your consent prior to its withdrawal. You can withdraw your consent via our Cookie Consent Tool.

You can prevent Google from collecting and processing your personal data by blocking third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net) or Ghostery (https://www.ghostery.com) in your browser.

For more information on options to object to or remove data collected by Google, please visit: https://policies.google.com/technologies/partner-sites

You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address), as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de

You can disable Google’s use of your personal data via the following link: https://adssettings.google.de

Use of Google reCAPTCHA

1. Scope of Personal Data Processing

We use Google reCAPTCHA, provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and its representative in the European Union, Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland. This tool is designed to verify that data entry is legitimate and not performed by a bot. To do this, Google reCAPTCHA analyzes and authenticates the behavior of a website visitor based on a wide range of characteristics. As a result, personal data may be stored and analyzed, primarily the user’s activity (specifically mouse movements and which elements were clicked) and device and browser information (specifically the time, IP address, and operating system).

The data is not linked to any data that may be collected or used in connection with the concurrent use of authenticated Google services such as Gmail.

For more information on how Google processes this data, please visit:

https://policies.google.com/privacy?gl=DE&hl=de

2. Purpose of Data Processing

The use of Google reCAPTCHA serves to protect our online presence from misuse.

3. Legal Basis for the Processing of Personal Data

The legal basis for processing users’ personal data is generally the user’s consent pursuant to Article 6(1)(a) of the GDPR.

4. Duration of Storage

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g., for tax and accounting purposes.

5. Exercising Your Rights

You have the right to withdraw your consent under data protection law at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal.

You can prevent Google from collecting and processing your personal data by disabling the storage of third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

You can use the following link to disable Google’s use of your personal data:

https://adssettings.google.de

For more information on your options to object to or have your data removed by Google, please visit:

https://policies.google.com/privacy?gl=DE&hl=de"

Use of Google Web Fonts

1. Scope of Personal Data Processing

We use Google Web Fonts provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and its representative in the European Union, Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter referred to as “Google”). When the page loads, the web fonts are transferred to the browser’s cache so they can be used to enhance the visual presentation of various information. If the browser does not support Google Web Fonts or blocks access to them, the text will be displayed in a standard font. No cookies are stored on the visitor’s device when the page is accessed. Data transmitted in connection with the page visit is sent to resource-specific domains such as https://fonts.googleapis.com or https://fonts.gstatic.com. This may result in the storage and analysis of personal data, primarily the user’s activity—specifically, which pages were visited and which elements were clicked—as well as device and browser information, particularly the IP address and operating system.

The data is not linked to any data that may be collected or used in connection with the concurrent use of authenticated Google services such as Gmail.

For more information on how Google processes this data, please visit:

https://policies.google.com/privacy?gl=DE&hl=de

2. Purpose of Data Processing

The use of Google Web Fonts serves to present our text in an appealing manner. If your browser does not support this feature, a standard font from your computer will be used for display.

3. Legal Basis for the Processing of Personal Data

The legal basis for processing users’ personal data is generally the user’s consent pursuant to Article 6(1)(a) of the GDPR.

4. Duration of Storage

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g., for tax and accounting purposes.

5. Exercising Your Rights

You can prevent Google from collecting and processing your personal data by disabling the storage of third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

You can use the link below to disable Google’s use of your personal data:

https://adssettings.google.de

For more information on your options to object to or have your data removed by Google, please visit:

https://policies.google.com/privacy? gl=DE&hl=de

Use of HubSpot

1. Scope of Personal Data Processing

We use features provided by HubSpot Inc., 2nd Floor, 25 First Street, Cambridge, MA 02141, USA (hereinafter referred to as “HubSpot”). This is an integrated software solution that we use to manage various aspects of our online marketing. These include, among other things: email marketing (newsletters and automated mailings, e.g., to provide downloads), social media publishing and reporting, reporting (in particular traffic sources, page views, etc.), contact management (specifically user segmentation and CRM), landing pages, and contact forms. HubSpot places a cookie on your computer for this purpose. This may result in the storage and analysis of personal data, primarily regarding user activity (specifically which pages were visited and which elements were clicked on), device and browser information (in particular, the IP address and operating system), data about the ads displayed (in particular, which ads were shown and whether the user clicked on them), and data from advertising partners (in particular, pseudonymized user IDs).

For more information on how HubSpot processes data, please visit:

https://legal.hubspot.com/de/privacy-policy

2. Purpose of Data Processing

The HubSpot plug-in is used exclusively to optimize our marketing efforts.

3. Legal Basis for the Processing of Personal Data

The legal basis for processing users’ personal data is generally the user’s consent pursuant to Article 6(1)(a) of the GDPR.

4. Duration of Storage

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g., for tax and accounting purposes.

5. Exercising Your Rights

You have the right to withdraw your consent under data protection law at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal.

You can prevent HubSpot from collecting and processing your personal data by blocking third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

For more information on your options to object to or remove data processed by HubSpot, please visit:

https://legal.hubspot.com/de/privacy-policy

Use of Google Tag Manager

1. Scope of Personal Data Processing

We use Google Tag Manager (https://www.google.com/intl/de/tagmanager/) provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and its representative in the European Union, Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter referred to as “Google”). Google Tag Manager allows tags from Google and third-party services to be managed and embedded in a unified manner on a website. Tags are small code elements on a website that serve, among other things, to measure visitor numbers and behavior, track the impact of online advertising and social media channels, implement remarketing and targeting, and test and optimize websites. When a user visits the website, the current tag configuration is sent to the user’s browser. It contains instructions on which tags are to be triggered. Google Tag Manager triggers other tags, which in turn may collect data. For more information, please refer to the sections on the use of the relevant services in this Privacy Policy. Google Tag Manager does not access this data.

For more information about Google Tag Manager, visit https://www.google.com/intl/de/tagmanager/faq.html and see Google’s Privacy Policy: https://policies.google.com/privacy?hl=de

2. Purpose of Data Processing

The purpose of processing personal data is to ensure centralized and transparent management as well as the efficient integration of third-party services.

3. Legal Basis for the Processing of Personal Data

The legal basis for processing users’ personal data is generally the user’s consent pursuant to Article 6(1)(a) of the GDPR.

4. Duration of Storage

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law. Advertising data in server logs is anonymized by Google, which, according to its own statements, deletes parts of the IP address and cookie information after 9 or 18 months, respectively.

5. Exercising Your Rights

You have the right to withdraw your consent under data protection law at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal.

You can prevent Google from collecting and processing your personal data by blocking the storage of third-party cookies on your computer, using the “Do Not Track” feature of a browser that supports it, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address), as well as from processing this data, by downloading and installing the browser plugin available at the following link:

https://tools.google.com/dlpage/gaoptout?hl=de

You can use the following link to disable Google’s use of your personal data:

https://adssettings.google.de

For more information on options to object to or delete data processed by Google, please visit:

https://policies.google.com/privacy?gl=DE&hl=de

Use of LinkedIn Analytics

1. Scope of Personal Data Processing

We use the LinkedIn Analytics service provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter referred to as “LinkedIn”). The use of LinkedIn Analytics creates pseudonymized user profiles. These profiles are used to analyze user behavior and to optimize our services. The following data is processed in this process:

- Information about the operating system

- Device ID

- Internet service provider

- IP address

- Referrer URL

- Browser information

For more information on how LinkedIn processes this data, please visit:

https://www.linkedin.com/legal/privacy-policy

2. Purpose of Data Processing

The processing of users’ personal data by LinkedIn Analytics enables us to analyze our users’ browsing behavior. By evaluating the data collected, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our online presence and, in this context, also enhance user-friendliness.

3. Legal Basis for the Processing of Personal Data

The legal basis for the processing of users’ personal data is, in principle, the user’s consent pursuant to Art. 6(1)(a) of the GDPR.

4. Duration of Storage

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law.

5. Exercising Your Rights

You have the right to withdraw your consent under data protection law at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal.

You can prevent LinkedIn from collecting and processing your personal data by blocking third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com) in your browser.

You can use the link below to disable LinkedIn’s use of your personal data:

https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences

For more information on your options to object to or have your data removed by LinkedIn, please visit:

https://www.linkedin.com/legal/privacy-policy

 

Integration of Plugins via External Service Providers

1. Description and Scope of Data Processing

We integrate certain plugins on our website via external service providers in the form of content delivery networks. When you visit our website, a connection is established to the servers of the providers we use to retrieve content and store it in the user’s browser cache. As a result, personal data may be stored and analyzed in server log files, primarily device and browser information (in particular, the IP address and operating system). We use the following services:

  • Onlyfy

2. Purpose of Data Processing

The use of these services’ features serves to deliver and accelerate online applications and content.

3. Legal Basis for Data Processing

This data is collected on the basis of Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in ensuring the technically error-free display and optimization of its website.

4. Duration of Storage

Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law.

5. Exercising Your Rights

For information on exercising your rights with respect to Onlyfy, please visit: https://onlyfy.com/de/datenschutz/

This Privacy Policy was created with the support of DataGuard.